
ROVE OVERLAND
At Rove, we don’t just build trailers — we build freedom.
Born from a need for tougher gear and cleaner design, we equip adventurers with reliable, overbuilt tools to go further into the wild. No beating around the bush — just gear that’s built to perform, no matter how far off-grid you get.
From the Rockies to the deep backcountry, we exist to help you get out there — safely, comfortably, and fully loaded for whatever the trail throws your way.

Our Values
Community
We’re stronger together. At Rove, we build more than gear — we build connections. Whether it’s wrenching in the shop or sharing a campfire, we believe in supporting each other and growing this overland tribe one trail at a time.
Authenticity
No masks, no filters. Rove stands for real people doing real things. We push boundaries, break trail, and stay true to what we believe — not what’s trending. Originality and honesty are in our DNA.
Quality
We don’t cut corners. Every weld, every bolt, every design decision is made with purpose. We stand behind what we build because we put our name on it — and that means something around here.

Our Mission
At Rove, we don’t just sell gear — we fuel the drive to get out there and get lost (in a good way). Our mission is to empower bold explorers with rugged, reliable tools built for real adventure. We believe in the power of disconnecting, hitting the backroads, and finding something that can’t be captured on a screen.
We back that up through:
- Born in the mountains, tested in the wild.
- Built to handle what most can’t.
We’ve got your back before, during, and after the trail. - This is more than gear — it’s a movement.
- Tread light. Leave it better than you found it.
Rove Gives Back
As locals to the Fraser Valley, we want to give back to our backcountry with our Rove gives back initiative.
One of our commitments is we have committed to sponsoring @cleanerlakes, which is a non profit group of volunteer scuba and free divers cleaning up our lakes and oceans! Check them out and donate today!
www.cleanerlakers.com